I make no apologies for being modest in my appraisal of my own personal and professional life. Perhaps I should also boast. There was a time in my life when I just wanted to give up. I dished the dirt on myself and accordingly posted to my social media platform that I was just not cut out for the work. I was using Facebook at the time. Today, I’ve still got this platform up and running but rarely do I make active use of it.
That’s mainly because I’ve been working hard and fast to increase Instagram followers on my Instagram account. Just in case you did not already know this, let me give you a bit of background to this new kid on the block. Barely ten years old at the time of writing, Instagram is quickly becoming the twenty-first-century social media darling. It has its followers by the tens of millions. And millions of subscribers need to know that they too can grow their numbers.
Like I said in the beginning, if I can do it then so can you. The devil is in the detail, mind you, and here is how. Look at it this way and here I speak from experience from back in the day, when panic sets in and all and sundry around you appear to be running for the hills, you go and do the opposite. When all or most others are selling their stocks, you go out and buy. It’s one of the oldest investment tricks in the book and it’s still working out for savvy investors today.
Not to get too sidetracked with this post, let me just tell you that my emphasis has been focused on helping you to boost your social media following for the purposes of promoting and marketing your business. You are using Instagram, aren’t you? If you’re not and you’re currently plying your trade elsewhere on a different platform, like Facebook for instance, that’s okay because the same principle applies. Instead of languishing in the doldrums, waiting for things to pick up for you, as in acquiring a noteworthy tally of followers, just buy them up.
And by doing this, make a note that you are not alone in this practice. Sure enough, there are other small business startups doing this, but I’m not referring to them. I’m talking about the big retail brands out there. They do this all the time. There are in-house marketers watching social media trends like the proverbial hawk. Social media activity that leads directly to the business or shopping website is giving them indications on how sales are fluctuating.
And if there is any time that sales appear to be flagging, the marketers pay a quick visit to their chosen online service providers and buy their numbers. They need to give the impression to potential buyers out there that all is still very much well in their commercial neck of the woods.